Marketing Masterclass

MMM101

This comprehensive course brings together three essential areas of focus for organisations in the care sector: Marketing & Branding, Marketing Analytics & Insights, and Social Media Engagement Strategies.

Course Overview

Designed to empower participants with the knowledge and skills needed to thrive in an increasingly competitive marketplace, the course addresses core strategies and tools to enhance brand presence, understand data-driven marketing decisions, and optimise social media engagement.

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What you’ll Receive

  • 3 Hour Course
  • Workbook
  • Participation eCertificate
  • Post Course Support

Pricing

  • Online

    $399 + GST (Per Person)
Upcoming Dates

Key Topics Covered

Marketing & Branding Strategies in the Care Sector

  • Focus on reviewing and improving your organisation's marketing and branding efforts.
  • You will learn baseline strategies that can make a big impact, especially in a sector facing heightened competition.
  • Gain the tools to assess your current marketing and branding tactics and understand how to position your business to stand out from the crowd.

Marketing Analytics & Insights

  • Explore how to measure the effectiveness of your marketing efforts. Learn to utilise various data sources and insights to inform business decisions and refine your marketing strategy.
  • This is particularly valuable for aged care and disability providers looking to secure a stronger market position and adapt their offerings to better meet customer needs.

Social Media Engagement Strategies

  • Social media has become a critical tool for engaging with customers and building brand loyalty.
  • You will discover practical techniques to boost your organisation’s social media presence.
  • Learn how to set measurable goals, increase engagement, and build long-term customer relationships through effective use of social media platforms.

Who Is This Course Ideal For?

This program is ideal for marketing professionals, business owners, and leaders within the care sector, including aged care, disability, healthcare, and childcare providers.

Upcoming Dates